Social media can benefit businesses of any size through brand awareness, site traffic, shares, customer engagement and sales when there’s a plan in place. Let me show you how your business can benefit from social media.
Recent Blog Posts
This post highlights a campaign executed by many areas within Blue Cross NC. I led the social media efforts and provided consultation and input on other elements of the project. As a result of the project, we saw an increase in positive brand reputation and got...read more
I develop websites and do social media freelance work on the side (jameslacorte.com). The developer of a proposed rezoning (to build a mixed-use development) contracts me to build and manage their website and social channels. I post updates on a...read more
This weekend the power of social media is stronger than ever. I wrote the paragraph below over 3 years ago and it continues to hold true. “Social Media empowers us to engage and connect with people from across the world and in our neighborhoods. It keeps us...read more
I found an article that asked this question and highlighted middle managements struggle to embrace social tools within their organizations. Traditionally one of managements role was to filter information, but the rise of social tools is leading to two way...read more